friday, march 26, 2010
** Makeup for Women Over 40 ~ Week 1 : Foundation **
~ by Makeup Artist Lisa Johnson - www.lisajohnsonmua.com
'Now that I'm over 40, what makeup products should I choose and exactly how do I apply them?' Often that's the question women ask me. Each week I will share makeup tips and product reviews specifically geared for women over 40 ~ Week 1 Motto: Never be afraid to try new products!
Week 1: Foundation
The foundation you use should be appropriate for your skin type and one that matches your underlying skin tone. Water or silicone based foundations are generally best for most mature skin, and depending on the coverage you need, you can either use creams or liquids. A good rule of thumb is the the more coverage you need, you general would go with a cream base with more pigment - and if you have delicate skin that tends to sag a bit, liquids may be your best friend.
There also are the mineral foundations that are truly excellent as well, but generally offer less coverage in comparison and take several "coats" of application to cover. If you choose mineral foundation products, look for those that offer MATTE finishes, so there is NO shimmer. (Most all mineral foundations are NOT camera ready or suitable for professional photography use.)
Using a foundation brush or sponge (there are non-latex versions you can find), blend the makeup downward and outward. Be sure to start sheer and blend the makeup down the jaw line so that there is no obvious makeup line.
I'm a big believer in applying the best products you can purchase, with the appropriate tools. You not only will have a foot up with pro tools, but you'll save money by using less in the long run - AND it's more sanitary. A great makeup brush is your best friend ~ check out Corinna B brushes - she's an amazing international makeup artist and I LOVE her line of brushes! I use them and you should too. She also has KILLER tutorial videos, so give her a look and learn a few tips from this Kiwi from down under!
Tinted moisturizers are great for dry or maturing skin because they don't seep into lines and wrinkles and provide light sheer coverage. You can make your own with a favorite non greasy moisturizer mixed in with your favorite foundation.
If you have red spots or discolorations - use concealer under a sheer liquid foundation and reapply if needed over. (Concealers - will be discussed in Week 2.)
*** Foundation TIP ~ to base match your skintone make sure you apply in a line on your jaw area... blend to see if it disappears with coverage - that's the one you want. You want to see seamless coverage and a perfect match from your face to your neck. Your decolletage should match as well.
A few of my picks for 2010 to try ~ Face Atelier Ultra Foundation is amazing - most every makeup artist I know is always amazed at how this silicone-based foundation glides on and appears flawless on every skin type. You also have a host of colors, along with Plus and Minus - an ingenious pairing to highlight (Plus) and contour (Minus) with any of their foundation colors you choose! ~ L'Oreal True Match compact and liquid foundations can fool any eye and you will find so many flawless shades to truly match your skin! Another amazing drugstore brand that works like professional brands for less. ~ MAC Studio Sculpt is a brilliant GEL based foundation that is buildable and dries to a satin finish. Beautiful!
Stay tuned for Week 2 for Concealers. :) You can view my website, gallery and find out more about me at www.lisajohnsonmua.com
Makeup for Women Over 40
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